The Journey to OZ Has Begun
Disney’s Oz the Great and Powerful opens in theaters on March 8th, but the journey to OZ has begun! The “Journey to OZ Balloon tour” is sponsored by leading multichannel retailer HSN and IMAX Corporation to support the film. When I saw this photo, all I could think was WOW!
Growing up at the base of the Rocky Mountains in Colorado, I was lucky enough to see my fair share of hot air balloons. It was just something that people did. There were festivals and it was pretty amazing to see one rise up into the early morning sky. The beauty of it always took my breath away no matter how many times I saw it happen!
What perfect magic to help promote Disney’s Oz the Great and Powerful, the film that imagines the origins of L. Frank Baum’s beloved wizard character. I have been a huge fan of The Wizard of Oz since I played Auntie Em in a children’s theater production of the show when I was 12. So I will be in the theaters March 8th!
Follow the Journey to OZ
Stops for the “Journey to Oz Balloon Tour” include:
- “Oz The Great and Powerful” premiere at the El Capitan Theatre in Hollywood (February 13) Follow #DisneyOZevent to see what’s going on at the premiere!
- Disneyland Resort in Anaheim, Calif. (February 17)
- Daytona International Speedway in Daytona Beach, Fla. (February 20)
- Central Park in New York City (March 5 & 6)
And on February 15th, the “Journey to Oz Balloon Tour” app will go live on the official Facebook page for Oz the Great and Powerful! We will all have the opportunity to unlock screenings in cities near us! Users will vote by Tweeting with a custom hashtag for their city (e.g. #DisneyOzSeattle) or by sharing on Facebook. It’s on! Bring it to Houston!